Sunday, August 19, 2018

Feds accuse Facebook of discrimination over ad-targeting policy - Washington Times

Feds accuse Facebook of discrimination over ad-targeting policy - Washington Times:

Image result for Flicker commons images Mark ZuckerbergThe complaint goes to the heart of Facebook’s business model, which depends on being able to offer advertisers micro-targeting.
“Facebook mines extensive user data and classifies its users based on protected characteristics. Facebook’s ad targeting tools then invite advertisers to express unlawful preferences by suggesting discriminatory options,” the Housing and Urban Development Department said in the complaint.

1 comment:

Jess said...

I think Facebook is a choice, just like walking through the mall, or any retail outlet. The advertising is more than apparent, and the advertisers all wish they had the resources of Facebook to promote products. The only discrimination is attempting to use the government to harass a single merchant, and allowing others to do the same.

If people have a problem with Facebook, turn it off. Like all businesses, the consumer is the real controller of success, and a lack of consumers eventually leaves the company out of business.