Tuesday, October 08, 2013

Feds spend near a $ BILLION on advertising-Now stuff starts to make sense.........Ad agencies could face cash-flow issues if government shutdown lingers

Ad agencies could face cash-flow issues if government shutdown lingers | Crain's Detroit Business:
"The federal government, which is number 50 in the Ad Age DataCenter's 100 Leading National Advertisers ranking, spent $826.8 million on total advertising and promotions in 2012, and more than half of that amount went to measured media. "

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